Print & Internet Yellow Pages
In print or online, Yellow Pages advertising forms the basis of any successful advertising program and differs from all other media in one important way: Virtually 100% of the audience is currently in the market for some type of product or service. They’ve consulted the directory because they're actively searching for a solution, making them highly motivated to take further action.
Directories
Advertising on Internet Yellow Pages, such as YP.com, extends the reach of your business. It provides an online avenue for potential customers to find your business.Benefits
• Traffic Builder
• Enhances your business presence
• Extends the reach of your business
• Targets specific audience
- Unmatched Expertise
- YP.com
- Print Yellow Pages
Unmatched Expertise
As a pioneer of the Yellow Pages, our founder, knew businesses succeed when consumers can find them quickly and efficiently. While the world of directional advertising has changed a lot since that first Yellow Pages directory, our commitment to our clients will never change. We now offer one of the most advanced suite of products in the industry to grow your business, and your peace of mind.
Let Berry connect you to a consumer favorite destination
where 68 million² unique visitors are performing an average of more than 185 million³ searches per month! Advertising with YP.com also increases your visibility on major search engines such as Google® and allows potential customers to quickly find your business from their mobile device.¹YP.com Network – Potential Reach, comScore Key Measures Report, June 2010; 2AT&T Interactive Analytics, average of monthly subscription and Pay Per Call data collected from January through May 2010
Go beyond listings
The Internet Yellow Pages opens up new and exciting possibilities for advertisers. You can include a direct link to your website, maps, directions, and printable coupons—even videos about your business! Did you realize...? * 82% of visitors contact an advertiser¹ * 40% make a purchase after referencing YP.com, spending 2typically 32% more than average consumers.¹ Yellowpages.com usage and awareness study, based on past 30 day users, completed March 2009, Morpace Market Research and Consulting. 2 Yellow Pages users spend more than average consumers, CRM associates, August 2011
Print Yellow Pages
Even in the digital age, the tried–and–true print directory is still the foundation of a successful local lead–generation program. 100% of Print Yellow Pages ads viewed have the full attention of users—because those individuals are actively pursuing a product or service.Did you realize...?
74% of U.S. adults have used print Yellow Pages
in the last year.1
78% of consumers make or intend to make a purchase after referencing the Yellow Pages.1
People who use the Yellow Pages spend approximately 25% more than typical consumers.2
